PR Forward - TrendKite Blog

The PR Forward blog provides tips, tricks, and advice for maximizing PR efforts for brands and agencies. Powered by TrendKite

  • How High-Tech Brands Can Capitalize on Trends (Without Causing a Crisis)

    How High-Tech Brands Can Capitalize on Trends (Without Causing a Crisis)

    Your high-tech brand can capitalize on trends. Here's what you need to know so you don't accidentally spark a crisis at the same time.

    Read Post
  • ×

    PR Forward Newsletter

    Stay up to date with the latest PR & Communications tips

    You're all set!
    Error - something went wrong!
  • Smithsonian Turns to Oliver Russell for Bird-Friendly Certified Coffee Campaign

    Smithsonian Turns to Oliver Russell for Bird-Friendly Certified Coffee Campaign

    Oliver Russell and the Smithsonian Migratory Bird Center's #DrinkBirdFriendly campaign highlights how coffee can impact birds— and TrendKite is helping them measure the impact of their words.

    Read Post
  • Making Earned Media the Star of Your PESO Program

    Making Earned Media the Star of Your PESO Program

    We finally have the data to show the impact we’re having on our bottom line. Start with these 6 strategies and put the ‘E’ in the PESO model at the heart of your team’s digital comms strategy.

    Read Post
  • TrendKite Joins Forces with Cision

    TrendKite Joins Forces with Cision

    Today marks the next step for TrendKite. I am extremely excited to announce that TrendKite is being acquired by Cision®.

    Read Post
  • How to Report to Your Boss Like a Boss

    How to Report to Your Boss Like a Boss

    You'd be amazed at how much credibility a quality report can generate. Here's how to put together regular PR reporting- and other comms reporting- so you can report to your boss like a boss.

    Read Post
  • What You Should be Measuring and How Digital PR can Help

    What You Should be Measuring and How Digital PR can Help

    Are you measuring what you really should be for PR? Here's how the digital PR process can help narrow things down and communicate them better.

    Read Post
  • Top 10 TrendKite Product Updates in 2018

    Top 10 TrendKite Product Updates in 2018

    A quick recap of TrendKite's top 10 product releases, announcements, and features for 2018.

    Read Post
  • ×

    AVE is a Mirage: And Other Radical Shifts in Public Relations

    First Name
    Last Name
    Company Name
    Thank you!
    Error - something went wrong!
  • TrendKite’s Comprehensive Guide to Crisis Communications

    TrendKite’s Comprehensive Guide to Crisis Communications

    Everything you need to prepare your brand for a crisis communications situation, from preparation to turning it into a power play when possible.

    Read Post
  • A Day in the Life: Influencer perspective from Amber St. Peter

    A Day in the Life: Influencer perspective from Amber St. Peter

    Every day is different for every different kind of digital practitioner of PR. Here's the perspective from influencer Amber St. Peter, to help your brand better understand influencer marketing.

    Read Post
  • Fighting Hunger with the Power of PR

    Fighting Hunger with the Power of PR

    This season, we joined up with one of our customers, The Central Texas Food Bank, in the fight against hunger to highlight PR's role in their strategy.

    Read Post
  • 4 Trends Changing the Future of Digital PR in 2019

    4 Trends Changing the Future of Digital PR in 2019

    Public Relations is changing - and quickly. Here are the four major trends expected to affect PR and Communications Professionals in 2019.

    Read Post
  • A Handy Guide to Working With B2B Influencers

    A Handy Guide to Working With B2B Influencers

    When most people think of influencer marketing, they think of B2C. How do things work differently with B2B influencers? Our VP of Corporate Communications explores the similarities and differences.

    Read Post
  • Measuring PR Impact: the Framework for a Data-Driven Strategy

    Free eBook
  • TrendKite life: Employees give back

    TrendKite life: Employees give back

    A look at life inside TrendKite, highlighting our different Employee Resource Groups.

    Read Post
  • SEO: The New Key to PR Success

    Free eBook
  • TrendKite customers give back on #GivingTuesday

    TrendKite customers give back on #GivingTuesday

    To celebrate #GivingTuesday, we want to highlight some of the amazing work TrendKite customers are doing to give back, today and every day.

    Read Post
  • How influencer marketing fits into pitching

    How influencer marketing fits into pitching

    Here's how influencer marketing fits into your pitching strategy.

    Read Post
  • How social fits into pitching

    How social fits into pitching

    Discover how you can start better utilizing social media in your pitching process for public relations efforts today.

    Read Post
  • How to prep an influencer marketing budget for 2019

    How to prep an influencer marketing budget for 2019

    You've prepped your larger budget, but how much should you allocate for influencer marketing? Here's what to consider when you're prepping your influencer marketing budget for 2019.

    Read Post
  • Using Digital PR to justify your budget for 2019

    Using Digital PR to justify your budget for 2019

    Developing a budget is never an easy task. We have developed a series of tips on how you can use the Digital PR framework to create a more sound strategy and justify your comms budget in 2019.

    Read Post
  • How to Be Ready When a Crisis Hits

    How to Be Ready When a Crisis Hits

    Your 2019 crisis strategy: How to be ready when a crisis hits, from Caitlin Copple of Oliver Russell.

    Read Post
  • Take 5 with Ann Handley: The state of content marketing, PR and more

    Take 5 with Ann Handley: The state of content marketing, PR and more

    We're kicking off our TrendKite Take Five series with the one and only Ann Handley, talking the intersection of content marketing, PR and more.

    Read Post
  • loading
    Loading More...