If 2020 has taught us anything, it’s to expect the unexpected. Now more than ever, it’s evident that a thorough crisis communications plan must include how your organization will manage a major local, national or worldwide event.
While most of these events are out of anyone’s control, PR professionals do have control over the response and action their brands take when an unforeseen event occurs.
We at Cision want to help you take control of your brand during these wholly unique times, so we put together this Managing Your Communications Plan During a Crisis checklist to help manage your comms plan during a crisis.
Here's a preview:
Download the full checklist to use as a guide when formulating your plan to make sure you have all your bases covered.
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